
If you believe that another site is abusing Google's quality guidelines, please let us know Than those who spend their time looking for loopholes they can exploit. Principles will provide a much better user experience and subsequently enjoy better ranking Website owners who spend their energies upholding the spirit of the basic To assume that just because a specific deceptive technique isn't included on this page, GoogleĪpproves of it. These quality guidelines cover the most common forms of deceptive or manipulative behavior,īut Google may respond negatively to other misleading practices not listed here.
Ensure that your pages are useful for readers with visual impairments, for example, by. Encrypting interactions between the user and your website is a good practice for If possible, secure your site's connections. To test how well your pages work on mobile devices, and get feedback on what needs to be Design your site for all device types and sizes, including desktops, tablets, and. Recommends that you use tools like PageSpeed Quality of the web (especially for those users with slow Internet connections). Fast sites make users happy and improve the overall Ensure that all links go to live web pages. Must use images for textual content, use the alt attribute to include a few Try to use text instead of images to display important names, content, or links. Rel="nofollow", or rel="sponsored" to prevent advertisement links Make a reasonable effort to ensure that advertisement links on your pages do not affect. Most important information visible in the default page view. We consider this content less accessible to users, and recommend that you make your Google is able to crawl HTMLĬontent hidden inside navigational elements such as tabs or expanding sections. Make your site's important content visible by default. Look different but actually point to the same page. Result in incomplete indexing of your site, as bots may not be able to eliminate URLs that These techniques are useful for tracking individual userīehavior, but the access pattern of bots is entirely different. Allow search bots to crawl your site without session IDs or URL parameters that track. To debug directives in your robots.txt file, use the To see which pageĪssets that Googlebot cannot crawl, use the URL The Google indexing system renders a web pageĪs the user would see it, including images, CSS, and JavaScript files. That affect the understanding of the pages. Significantly affect page rendering to be crawled: for example, CSS and JavaScript files To help Google fully understand your site's contents, allow all site assets that would. When using a content management system (for example, Wix or WordPress), make sure that itĬreates pages and links that search engines can crawl. Follow our recommended best practices for images,. Design your site to have a clear conceptual page hierarchy. Think about the words users would type to find your pages, and make sure that your siteĪnd alt attributes are descriptive, specific, and accurate. Create a useful, information-rich site, and write pages that clearly and accurately. Make sure that any sites that should know about your pages are aware your site is online. Test the coverage and syntax of your robots.txt file using the Use the robots.txt file on your web server to manage your crawling budget by preventingĬrawling of infinite spaces such as search result pages. Supporting this feature saves you bandwidth and overhead. This feature directs your web server to tell Google if your content has changed Make sure that your web server correctly supports the If-Modified-Since HTTP. Limit the number of links on a page to a reasonable number (a few thousand at most). Of links to these pages (sometimes called a site index or site map page). Also provide a page with a human-readable list Point to the important pages on your site. Make sure the referring link includes either text or, for images, an alt attribute, that is Ensure that all pages on the site can be reached by a link from another findable page. General guidelines Help Google find your pages If a site has been affected by a spam action, it may no longer show up in results on #Google web designer download manual
Removed entirely from the Google index or otherwise affected by an algorithmic or manual spamĪction. Guidelines, which outline some of the illicit practices that may lead to a site being
We strongly encourage you to pay very close attention to the Quality Following the General guidelines will help Google find, index, and